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YouTube Watch-Page Eligible Ad Revenue Share

Estimate eligible ad revenue and the 55% creator share from an entered rate per 1,000 eligible views, with currency and time-period choices.

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Calculator inputs

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How to use this calculator

  1. Enter the known values in the units shown. Results update as you type.
  2. Where results are editable, change one to solve backwards. Lock a value to hold it fixed.
  3. Use the worked example to check the method. Reset restores the starting fields.

Use the result with context

Results are estimates for planning and education. Confirm rates, taxes, fees, and legal requirements with the relevant institution or a qualified professional before making a financial decision.

Formula and method

At 4 currency units per 1,000 eligible views and 100,000 views per day, eligible ad revenue is 400 per day and a 55% creator share is 220 per day.

Eligible ad revenue = rate × eligible views / 1,000; creator share = 55% × eligible ad revenue

Worked example

Enter these known values and leave the other values blank.

Eligible ad-revenue rate per 1,000 views, before creator share
4 USD
Eligible views per selected period
100000 / days
Eligible ad revenue before creator share
400 USD / days
Modeled 55% creator share
220 USD / days

Assumptions and limitations

  • The entered rate is before the creator/platform split. YouTube Studio RPM is already after YouTube’s share, so it must not be entered as this pre-share rate.
  • The retained 55% model applies to eligible Watch Page advertising net revenue under the applicable monetization module. It does not model Shorts, memberships, Premium, music-sharing arrangements or all monetization programs.
  • Use eligible ad views with a rate defined on the same view basis. Total video views, monetized playbacks and ad impressions can differ.
  • Currency amounts are rates over the selected time period. Matching the view and revenue periods makes a daily, weekly or other-period estimate; yearly and monthly conversions use fixed-duration units.
  • Actual proceeds depend on eligible revenue and contract terms. This arithmetic scenario does not forecast ad prices or guaranteed earnings.
  • Currency conversions use the captured October 7, 2026 exchange-rate snapshot rather than live rates. Keep one currency when comparing amounts.
  • Arithmetic uses 64 significant decimal digits, with separate rounding for displayed values.

Common questions

Can I enter YouTube Studio RPM?

Studio RPM already includes the revenue-share deduction. This model takes a pre-share eligible ad-revenue rate; entering Studio RPM would deduct the split a second time.

References

The pre-share rate label avoids applying the creator split twice to YouTube Studio RPM, which is already after revenue sharing.

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