Free business calculator

Monthly Cohort Retention Analyzer

See how many clients return after their first month.

  • Instant results
  • Private in your browser
  • PDF report included
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Analyze monthly retention

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1Private data
2Rules
Use the result well

A clear answer, with the assumptions visible

These recommendations turn the result into an operational next step without hiding the inputs behind a score.

  1. 1

    Use anonymous client codes before pasting.

  2. 2

    Wait until a cohort has enough time to reach later months.

  3. 3

    Compare retention with service mix, season, and booking capacity.

How this tool works

  1. Parse quoted CSV rows with Arquero in this browser.
  2. Keep valid month pairs and count each client once per month.
  3. Divide returning clients by the starting cohort size.
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